Riyadh Season Welcomes 14 Million Visitors in an Achievement Proving its Leadership in the Global Entertainment Sector
The Chairman of the Board of Directors of the General Entertainment Authority in the Kingdom of Saudi Arabia, Excellency Advisor Turki bin Abdulmohsen Al-Alshaikh, announced yesterday, Monday, that the number of Riyadh Season visitors has reached 14 million. This new achievement reflects the massive demand for the season’s activities and the diversity of its experiences, confirming its status as one of the most prominent entertainment seasons globally.
His Excellency emphasized that this figure reflects the scale of momentum witnessed by the capital, Riyadh, and the strength of the content provided by Riyadh Season through events that combine arts, concerts, international shows, plays, and various entertainment experiences within an integrated journey targeting different groups and tastes.
During the recent period, Riyadh Season witnessed many major events and activities that enjoyed wide attendance and significant engagement, most notably the Joy Awards 2026, which gathered stars and influencers from the Arab world in an exceptional night honoring artistic and creative achievements.
The season also recently hosted the international musical evening “A Night of Honour & Heroes,” which provided a sophisticated orchestral experience with the participation of the Band of His Majesty’s Royal Marines, in a qualitative performance that combined masterful musical execution with carefully designed visual displays.
This achievement is an extension of the season’s program of events, which continues to provide renewed content that attracts visitors from within and outside the Kingdom, as part of an entertainment ecosystem contributing to strengthening Riyadh’s position as a primary entertainment destination.
The season’s main zones witnessed a wide public turnout, led by Boulevard City with its diverse experiences and integrated entertainment content, and Boulevard World, which transports visitors between multiple cultures in one destination, alongside Via Riyadh with its upscale experiences, and The Groves with its distinct atmospheres that blend artistic character with unique entertainment destinations.
Riyadh Season continues to offer a calendar packed with major shows and events as part of its direction to create world-class entertainment experiences, contributing to the enhancement of the entertainment movement in the Kingdom and consolidating Riyadh’s presence as a leading entertainment destination.
United News Network – UNN Arabic
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